As a Senior Graphic Designer at this company, I oversaw the design and management of assets for over 100 properties nationwide. When a new property was acquired and renovated, I played a key role in its rebrand, including logo design and visual identity development. Each rebrand went through multiple phases, requiring executive approval at every stage. The finalized branding was then applied across website design, print materials, and signage to create a cohesive and impactful presence.